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For Founders, Executives and Senior Leaders
Book a Free Executive Coaching Session
55 minutes of real coaching on your biggest leadership challenges. We coach you like our long-term clients, so you can decide whether High Performance Executive Coaching is the right next step for you.
How it works:
No script, no sales pitch, no cost.
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Coached executives at
Google | Genentech | Oracle | Cruise | eBay | PayPal
As featured in
What happens in your 55-minute Coaching Test Drive
You get on the phone with a seasoned coach who has deep operational, executive and strategic experience, for 55 minutes. You set the agenda. Whatever leadership challenge is sitting on your desk that day drives the whole call, start to finish.
We dig into the challenges by defining the problem and constraints, identifying the actors and consequences, and crafting an action plan based on your reality, your skills, and the politics involved. Depending on what you are facing, we might coach you through how to make a decision, how to craft the right message for the right audience, or how to address the emotional blocks that could derail your progress. Every session is different because every executive is facing something different.
The Coaching Test Drive is how you try out our coaches. No script. No qualifying questions. No “let me tell you about our three-tier package.” Just real coaching.
Most “free sessions” in this industry are discovery calls. Thirty minutes of qualifying questions, then a sales pitch. This is the opposite: 55 minutes of real coaching on what matters to you most right now.
Topics you bring to your Coaching Test Drive
Every Coaching Test Drive starts with you naming the situations costing you the most right now: a decision you’ve been sitting on, a team problem you can’t quite pin down, a conversation you keep avoiding. The more specific you get, the more those 55 minutes move.
- A direct report who is talented but difficult
- A decision with too many variables and too much at stake
- A conversation you need to have with your board or a senior stakeholder
- A team that is underperforming and you can’t pinpoint why
- A role change that’s stretching you too thin
The more specific, the more useful. We help you pick the topics that will give you the most value. People are often surprised that they can work through a lot of topics relatively quickly in one session.
What makes High Performance Executive Coaching different
27 years coaching 3,000+ executives and training 150,000+ employees in 37 countries. We spent those years cataloging the secrets of high performance leadership. High Performance Executive Coaching gives founders, executives and senior leaders the skills, mindset shifts, and science-backed tools that high-performing leaders rely on, in a 4-month 1:1 engagement with measurement at baseline, 90, and 180 days.
Your Coaching Test Drive lets you experience this approach applied directly to the specific leadership challenges you are facing in your work right now, before you commit to anything.
Every HPO engagement is backed by professional liability insurance. Most coaches operate without any coverage at all.
Who is this Coaching Test Drive for?
Founders, executives and senior leaders who want to experience real coaching before committing to the full engagement. You bring your biggest leadership challenges, the ones costing you the most right now, the kind you’d never bring up in a status meeting. We work on those together for 55 minutes, then you decide.
This is not for leaders who blame most problems on their team or others. Not for leaders who aren’t comfortable answering tough, direct questions, or leaders who don’t really want to manage others.
Manager or director? The High Performance Leadership Accelerator is built for you.
If you are HR, a CEO, or a manager looking at coaching for someone on your team, see “Coaching for someone on your team?” below.
Why a phone call instead of video?
Video calls are performative. You’re managing your background, your camera angle, whether your face looks engaged enough, instead of the problem you came to solve. That kind of self-monitoring makes it harder to say the honest, uncomfortable thing out loud, which is usually the whole point of the session.
Phone strips all that away. You can pace, stare out the window, or take a pause before answering instead of jumping to fill silence. The conversation moves faster because neither of you is performing.
We have coached 3,000+ leaders by phone, from 37 different countries over the past 27 years. The conversations go deeper and faster, with your focus on the problem instead of the screen.
After your Coaching Test Drive: next steps
You get to think through and solve some of your biggest leadership challenges, whether you continue with us or not. A decision you have been putting off. A conversation you are dreading. A team that is not delivering. The coaching value is yours regardless of what you do next.
The Test Drive is designed for executives seriously considering a coaching engagement. High Performance Executive Coaching is $7,500 for 4 months and 8 sessions. The Test Drive is how you know whether that investment is right for you before you commit.
If you decide High Performance Executive Coaching is the right next step, the 4-month 1:1 engagement starts with a goals session: you, your coach, and (if your company is sponsoring) your manager, aligning on outcomes for the engagement. Then 8 bi-weekly coaching sessions, baseline / 90 / 180 measurement, and check-ins along the way.
Coaching for someone on your team?
Considering coaching for one of your leaders? Reach out and we’ll give you a sense of what they’d experience. Often the fastest way is to schedule a Coaching Test Drive yourself. You’ll bring your own biggest challenges to that 55-minute session, so you see firsthand what your leader will get before you commit to anything.
You bring your own biggest leadership challenges and the coach works them with you for 55 minutes. You see what your leader will get. You walk away with real coaching value on your own work, plus a clear sense of whether the program is the right investment for your leader.
If you move forward, the engagement starts with a 3-way goals session (you, your leader, and the coach) to align on outcomes. Coaching is confidential; your leader owns the coaching agenda. A day-90 check-in lets you see progress and adjust, and a day-180 post-engagement check-in shows what changed and what to focus on next.
What leaders say about their experience
These are the words of people who booked, not manufactured quotes. A founder and CEO, a startup cofounder, and a VP of marketing, each at a different company, describe what changed after working with a coach who has done this daily for 27 years and 3,000-plus executives.
“I know and have worked with a number of leading executive coaches. Coop ranks among the best. He is highly intuitive, a superb communicator, extremely insightful, incorporates a broad range of approaches and techniques. He pushes you in a thoughtful way, which really accelerated my learning and growth.”
Jeffrey Balash
Founder & CEO, Comstock Advisors
“Coop has been an invaluable resource for my executive team and I. As a first time founder trying to scale a new business during a global pandemic, I don’t know what I would have done without Coops strategic guidance and counsel.
When we started working together, Baton had no customers and no employees. Coop helped us navigate many of the early challenges facing our business – selling to our first enterprise customer, hiring our first executive, building out our technology strategy, and most recently, articulating the right story to investors for our Series A financing.
While Coop is a brilliant business thinker, the thing that sets him apart is his ability to counsel his clients through the emotional, personal, and interrelationship aspects of starting a business. He’s helped me identify and work through personal shortcomings and insecurities and grow as a leader.”
Andrew Berberick
Cofounder, Baton
“I had the good fortune of working with Coop at multiple companies and I found him to be a really valuable resource for me and our team. Not only does he bring some solid frameworks but he has the unique ability to inspire positive change and flex the muscles needed to achieve growth. I highly recommend him.”
Nipul Chokshi
Vice President, Marketing, Lattice Engines
Book a free intro session with an executive coach
Fill out one short form. No script, no sales pitch, no cost. Just 55 minutes of real coaching, by phone, on whatever is costing you the most right now, and no obligation to book anything else once the call ends.
Join 3,000+ executives we have coached
What the research shows about executive coaching
Two independent, third-party sources anchor every claim below. Not internal testimonials. Not something we made up. Coaching itself is an unregulated profession, and vetting matters more than most people in the industry want to admit, since anyone can call themselves a coach with zero training. Outside researchers, not us, measured what coaching does for the leaders who use it.
- 80% of coached leaders report improved self-confidence and communication skills. (ICF/PwC, 2024)
- 86% of organizations that tracked executive coaching ROI reported positive returns. (ICF/PwC, 2024)
- 109,000+ professional coaches operate worldwide in an unregulated profession. (ICF, 2020)
Not ready to book yet?
Join 1,000+ executives reading The High Performer’s Edge: one mindset shift, skill or tool each week that you can apply immediately. Five minutes, delivered Monday mornings. If you’re not ready for a 55-minute session yet, this is a lower-commitment way to see how we think before you book anything.
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Free executive coaching session FAQ
How long is the Coaching Test Drive?
55 minutes total. The first 5 minutes to pick the topics that will give you the most value. The next 50 minutes is real coaching on the situations you bring, whether that’s a decision you’ve been sitting on, a conversation you’re dreading, or a team that isn’t delivering.
Is there any cost?
No. The Coaching Test Drive is free, no credit card required. You walk away with a real coaching session on your biggest leadership challenges whether or not you continue with High Performance Executive Coaching.
What should I bring?
Your biggest leadership challenges. A decision you have been waffling on, a conversation you need to have with a senior leader, a team problem that keeps surfacing, a fuzzy pattern in your environment that you can’t see clearly enough. The more specific the situations, the more useful the session is for you.
What if my company would sponsor this for me?
Send your HR partner or your manager the sponsor link above. They can reach out using the form in the sponsor section. Most sponsors do their own Coaching Test Drive first to see what their leader will get, then the three of you set goals together once you move forward.
What if I want to continue after?
High Performance Executive Coaching is $7,500 for 4 months and 8 bi-weekly 1:1 sessions, with measurement at baseline, 90 days, and 180 days. We will tell you whether the engagement is right for your situation. If you decide to continue, the engagement starts with a goals session. If you aren’t ready, you walk away with help on your biggest challenges, no pressure, no obligation.
Book your Coaching Test Drive
55 minutes. Real coaching on your biggest leadership challenges. Free. Whether or not you ever continue with the paid program, the thinking you do in this session is yours to keep, and it costs you nothing at all but the hour you give it.
Join 3,000+ executives we have coached